Retail Chains to Help Promote the State’s Health Insurance Marketplace
SACRAMENTO, Calif. — Covered California and CVS/pharmacy have joined forces to help improve education and awareness around Covered California, the state’s health insurance marketplace.
During Covered California’s second open-enrollment period, 841 CVS/pharmacy locations across the state of California are helping inform and educate Californians about the affordable health insurance options and financial assistance available through the health benefit exchange. In Covered California’s historic first open-enrollment period, CVS displayed enrollment information at 120 stores strategically selected based on locations with the highest concentration of households eligible for financial help.
This second and expanded partnership with CVS/pharmacy includes distribution of Covered California materials in both English and Spanish in the pharmacy department.
In addition to the CVS partnership, Covered California has also continued its partnership with Ralphs Pharmacies and will be displaying informational material in both English and Spanish in all 85 pharmacy locations, along with in-store public service announcements directing customers to the pharmacy department to pick up information.
Both partnerships officially began on Nov. 15, 2014, and will run through Feb. 15, 2015.
About Covered California
Covered California is the state’s marketplace for the federal Patient Protection and Affordable Care Act. Covered California, in partnership with the California Department of Health Care Services, was charged with creating a new health insurance marketplace in which individuals and small businesses can get access to affordable health insurance plans. Covered California helps individuals determine whether they are eligible for premium assistance that is available on a sliding-scale basis to reduce insurance costs or whether they are eligible for low-cost or no-cost Medi-Cal. Consumers can then compare health insurance plans and choose the plan that works best for their health needs and budget. Small businesses can purchase competitively priced health insurance plans and offer their employees the ability to choose from an array of plans and may qualify for federal tax credits.
Covered California is an independent part of the state government whose job is to make the new market work for California’s consumers. It is overseen by a five-member board appointed by the governor and the Legislature. For more information about Covered California, please visit www.CoveredCA.com.
